Big Branded Toys Sale returns to Alexandra Retail Centre till Oct 1 with lots of toys up to 90% OFF

Fisher Price, Crayola, Barbie, Hot Wheels & more

Find lots of toys from as low as $2 at Big Branded Toy Sale in ARC this week

It’s always a good idea to start your Christmas shopping early, especially if you have little ones in your life.

Big Branded Toys Sale @ ARC

The atrium at Alexandra Retail Centre (Photo: Vikas via Google Maps)

For those on the hunt for the latest toy sales, you will probably be familiar with the Big Branded Toy Sale which happens in the Alexandra Retail Centre atrium area annually.

This year’s edition will run till 1 October (Sun) and will feature lots of toys with massive discounts as much as 90% off usual prices from familiar brands, cartoons and animations including Paw Patrol, Hot Wheels, Crayola, DC Comics, Barbie, Disney and more.

The team from the popular Facebook page Singapore Atrium Sale went down earlier today and has lots of photos which offer a sneak peek at what’s available at the sale event.

Fisher Price


Paw Patrol

Dinosaur & Jurassic World Toys

Hot Wheels

DC Comics

Toys Under $10 (Disney, Mattel & more)

Long queues to make payment is expected during peak hours.

All items while stocks last.

H/T: All photos of toys by Singapore Atrium Sale and Singapore Toy Sale.

Event Details

  • What: Big Branded Toy Sale 2023
  • Where: 460 Alexandra Rd, Alexandra Retail Centre (ARC), Singapore 119963
  • When: Now – 1 October 2023
  • Time: 11am – 9pm daily
  • Nearest MRT Station: Labrador Park (5min walk)

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